The Outdoor advertising agency in Delhi always focuses on the advantages that the outdoor advertisements have in store to offer you. However, Sumit Gupta also lays emphasis on the limitations that are associated with the outdoor advertising like Metro station advertising. Thus, it becomes important for you to broaden your horizons and know about the other forms of advertising also. Here we are going to discuss about the direct and indirect advertising types.
Direct advertising
Direct advertising is the one where the message is to be delivered to a particular person or a group of people. In this type of an advertisement an advertiser can go in for writing the letters to the consumers thereby directly persuading them to pay attention towards and buy the specific products or say the services. This is a type of a direct approach that is ideally made by the selling organisations. In common or the lay man term we call this type of an advertisement direct advertising.
Indirect advertising
If we talk about the indirect advertising, then this type of advertising is undertaken by taking into consideration the people at large. These types of adverts are not meant for any specific person or say a group of person by for the society as a whole. It is made for one and all in the society. If it is an indirect advertising, then it can be heard as well as seen by anybody. It is primarily done either by the advertiser himself or by advertising agencies.
All in all, these are the direct and indirect advertising types that you must know. It is not always one form f advertising that can get you the best results. There is a need that you look for and explore other forms of advertising also to get the best results.
Source : https://billboardadvertisings.quora.com/Direct-and-Indirect-Advertising-Types
